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      "abstract": "Penelitian ini dilatarbelakangi oleh terbatasnya jangkauan pemasaran dan\r\nsistem pemesanan konvensional pada usaha \"Katering Mama Luthfi\" yang masih\r\nmengandalkan komunikasi langsung atau media sosial sederhana tanpa manajemen\r\ndata yang terintegrasi. Hal ini menyebabkan proses transaksi kurang efisien dan\r\ninformasi menu tidak tersampaikan secara optimal kepada calon pelanggan luas.\r\nTujuan dari penelitian ini adalah merancang dan membangun website \"Katering\r\nMama Luthfi\" sebagai media promosi sekaligus platform penjualan daring yang\r\nsistematis. Pengembangan sistem ini menggunakan metode Waterfall yang meliputi\r\ntahapan analisis kebutuhan, perancangan sistem, pengkodean, hingga pengujian.\r\nWebsite dibangun menggunakan bahasa pemrograman PHP dan basis data MySQL\r\nuntuk menjamin keamanan serta kemudahan pengelolaan data pesanan. Hasil dari\r\npenelitian ini adalah sebuah aplikasi berbasis web yang memungkinkan pelanggan\r\nmelihat daftar menu secara real-time, melakukan pemesanan secara mandiri, dan\r\nmendapatkan informasi promo terbaru. Bagi pemilik usaha, sistem ini menyediakan\r\nfitur manajemen inventaris dan laporan penjualan yang lebih akurat. Implementasi\r\nwebsite ini terbukti dapat memperluas jangkauan pasar, meningkatkan\r\nprofesionalisme citra merek, serta mempermudah proses transaksi antara penjual\r\ndan pembeli secara efektif dan efisien.",
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