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      "abstract": "Platform e-commerce pada industri kecantikan dan perawatan kulit (beauty\r\nand skincare) menuntut dinamika pengelolaan data yang tinggi untuk merespons\r\nkebutuhan pasar. Pada studi kasus di PT Darinari Sinergi Bersama, sistem lama\r\nmemiliki keterbatasan pada fleksibilitas pengaturan varian produk, ketiadaan\r\nvalidasi tumpang tindih pada kampanye promosi, belum tersedianya modul\r\npublikasi artikel untuk optimasi Search Engine Optimization (SEO), serta kurang\r\nefisiennya proses rekapitulasi riwayat transaksi. Laporan ini membahas tentang\r\nrestrukturisasi basis data dan implementasi fitur-fitur skala enterprise pada sistem\r\ne-commerce untuk mengatasi permasalahan tersebut. \r\nPengembangan sistem berfokus pada empat modul utama menggunakan\r\nkerangka kerja Laravel dan teknologi frontend modern. Pertama, modul\r\nManajemen Varian Produk dikembangkan dengan memisahkan entitas opsi dan\r\nnilai untuk menghasilkan kombinasi SKU dan harga secara dinamis. Kedua, modul\r\nManajemen Promosi dirombak secara masif menjadi 12 tabel baru yang\r\nterdesentralisasi, mencakup skema diskon reguler, voucher, bundle combo, dan gift\r\ncampaign, yang diperkuat dengan algoritma validasi konflik jadwal (Strict Overlap\r\nLogic) secara real-time. Ketiga, modul Content Management System (CMS) Blog\r\ndibangun dengan fitur Rich Text Editor, sistem penandaan polimorfik (polymorphic\r\ntagging), dan komentar tamu (guest comment). Keempat, optimalisasi antarmuka\r\nriwayat transaksi dilakukan dengan penambahan fungsionalitas ekspor data ke\r\ndalam format Excel. \r\nPengujian sistem menggunakan metode Black Box Testing menunjukkan\r\nbahwa seluruh fungsi beroperasi dengan predikat \"Sesuai\". Hasil implementasi ini\r\nmembuktikan bahwa arsitektur sistem yang baru berhasil memberikan fleksibilitas\r\noperasional bagi admin, meminimalisasi risiko kerugian akibat konflik diskon\r\nganda, meningkatkan keterbacaan konten SEO, dan mempercepat proses pelaporan\r\nkeuangan perusahaan secara signifikan.",
      "lastmod": "2026-09-25 03:46:51",
      "date": "2026-06-22",
      "department": "Fakultas Ilmu Komputer",
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      "keywords": "E-Commerce, Laravel, Validasi Konflik, Manajemen Promosi,\r\nVarian Produk, Conflict Validation, Promotion Management,\r\nProduct Variants.",
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