TY - THES M1 - bachelor KW - Strategi Pemasaran KW - Event Marketing KW - Brand Awareness KW - DRW Skincare KW - Komunikasi Pemasaran KW - Marketing Strategy KW - Marketing Communication. AV - restricted UR - https://eprints.amikom.ac.id/id/eprint/32899/ TI - ANALISIS STRATEGI MARKETING BERBASIS EVENT TERHADAP BRAND AWARENESS DRW SKINCARE Y1 - 2026/02/02/ PB - Universitas AMIKOM Yogyakarta ID - universitasamikomyogyakarta32899 A1 - Ataningrum, Dhesta Kurnia ER -