@phdthesis{universitasamikomyogyakarta32899,
            year = {2026},
          school = {Universitas AMIKOM Yogyakarta},
           title = {ANALISIS STRATEGI MARKETING BERBASIS EVENT TERHADAP
BRAND AWARENESS DRW SKINCARE},
           month = {February},
          author = {Dhesta Kurnia Ataningrum},
        keywords = {Strategi Pemasaran, Event Marketing, Brand Awareness, DRW
Skincare, Komunikasi Pemasaran, Marketing Strategy, Marketing Communication.},
             url = {https://eprints.amikom.ac.id/id/eprint/32899/}
}