    {
      "uri": "http:\/\/eprints.amikom.ac.id\/id\/eprint\/32461",
      "type": "thesis",
      "thesis_name": "skripsi",
      "date": "2026-02-03",
      "contributors": [
        {
          "name": {
            "honourific": null,
            "lineage": null,
            "family": "Pahlevi",
            "given": "Reza Widhar"
          }
        }
      ],
      "department": "Fakultas Ekonomi & Sosial",
      "datestamp": "2026-07-30 02:10:04",
      "subjects": [
        "300.330.338"
      ],
      "documents": [
          {
            "rev_number": 2,
            "mime_type": "application\/pdf",
            "files": [
                {
                  "datasetid": "document",
                  "mtime": "2026-07-30 02:03:35",
                  "mime_type": "application\/pdf",
                  "hash_type": "MD5",
                  "filesize": 898360,
                  "hash": "fdefa0db8127e3725961d6fdaee930c4",
                  "filename": "COVER.pdf",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1146854",
                  "objectid": 324799,
                  "fileid": 1146854
                }
            ],
            "security": "public",
            "content": "published",
            "placement": 1,
            "pos": 1,
            "formatdesc": "COVER - ABSTRAK",
            "docid": 324799,
            "format": "text",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324799",
            "eprintid": 32461,
            "main": "COVER.pdf",
            "language": "id"
          },
          {
            "placement": 2,
            "pos": 2,
            "formatdesc": "BAB I",
            "docid": 324800,
            "language": "id",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324800",
            "format": "text",
            "main": "BAB I.pdf",
            "eprintid": 32461,
            "rev_number": 2,
            "content": "published",
            "mime_type": "application\/pdf",
            "files": [
                {
                  "fileid": 1146856,
                  "objectid": 324800,
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1146856",
                  "filename": "BAB I.pdf",
                  "filesize": 370625,
                  "hash_type": "MD5",
                  "hash": "d57f2c6aed6c5fd388624aebc3be56c4",
                  "datasetid": "document",
                  "mtime": "2026-07-30 02:03:38",
                  "mime_type": "application\/pdf"
                }
            ],
            "security": "public"
          },
          {
            "content": "published",
            "files": [
                {
                  "hash_type": "MD5",
                  "filesize": 1131056,
                  "hash": "7381799489e57e7f78a681b10c6dd591",
                  "datasetid": "document",
                  "mtime": "2026-07-30 02:03:41",
                  "mime_type": "application\/pdf",
                  "objectid": 324801,
                  "fileid": 1146858,
                  "filename": "BAB II.pdf",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1146858"
                }
            ],
            "security": "validuser",
            "mime_type": "application\/pdf",
            "rev_number": 2,
            "language": "id",
            "main": "BAB II.pdf",
            "eprintid": 32461,
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324801",
            "format": "text",
            "formatdesc": "BAB II",
            "docid": 324801,
            "placement": 3,
            "pos": 3
          },
          {
            "language": "id",
            "format": "text",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324802",
            "main": "BAB III.pdf",
            "eprintid": 32461,
            "pos": 4,
            "placement": 4,
            "formatdesc": "BAB III",
            "docid": 324802,
            "content": "published",
            "mime_type": "application\/pdf",
            "security": "validuser",
            "files": [
                {
                  "mtime": "2026-07-30 02:03:44",
                  "mime_type": "application\/pdf",
                  "datasetid": "document",
                  "hash": "adfd582cb5338b7b51824d2f6acea8cd",
                  "filesize": 297248,
                  "hash_type": "MD5",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1146860",
                  "filename": "BAB III.pdf",
                  "fileid": 1146860,
                  "objectid": 324802
                }
            ],
            "rev_number": 2
          },
          {
            "rev_number": 3,
            "mime_type": "application\/pdf",
            "security": "public",
            "files": [
                {
                  "mtime": "2026-07-30 02:03:50",
                  "mime_type": "application\/pdf",
                  "datasetid": "document",
                  "hash": "b8a7073644dfa7071ee4ba7877db82e1",
                  "filesize": 126195,
                  "hash_type": "MD5",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1146864",
                  "filename": "BAB V.pdf",
                  "fileid": 1146864,
                  "objectid": 324804
                }
            ],
            "content": "published",
            "placement": 7,
            "pos": 6,
            "docid": 324804,
            "formatdesc": "BAB V",
            "format": "text",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324804",
            "main": "BAB V.pdf",
            "eprintid": 32461,
            "language": "id"
          },
          {
            "content": "published",
            "files": [
                {
                  "hash": "52001e49920c2b7ae1bc53d900553291",
                  "filesize": 845686,
                  "hash_type": "MD5",
                  "mtime": "2026-07-30 02:03:53",
                  "mime_type": "application\/pdf",
                  "datasetid": "document",
                  "fileid": 1146866,
                  "objectid": 324805,
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1146866",
                  "filename": "Daftar Pustaka dan Lampiran.pdf"
                }
            ],
            "security": "validuser",
            "mime_type": "application\/pdf",
            "rev_number": 3,
            "language": "id",
            "main": "Daftar Pustaka dan Lampiran.pdf",
            "eprintid": 32461,
            "format": "text",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324805",
            "formatdesc": "DAFTAR PUSTAKA - LAMPIRAN",
            "docid": 324805,
            "pos": 7,
            "placement": 8
          },
          {
            "rev_number": 3,
            "content": "published",
            "mime_type": "application\/pdf",
            "security": "staffonly",
            "files": [
                {
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1146868",
                  "filename": "Publikasi.pdf",
                  "fileid": 1146868,
                  "objectid": 324806,
                  "mtime": "2026-07-30 02:03:56",
                  "mime_type": "application\/pdf",
                  "datasetid": "document",
                  "hash": "0bdff0de04f0ccfab16437dd142a7ead",
                  "filesize": 601436,
                  "hash_type": "MD5"
                }
            ],
            "placement": 9,
            "pos": 8,
            "formatdesc": "PUBLIKASI",
            "docid": 324806,
            "language": "id",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324806",
            "format": "text",
            "main": "Publikasi.pdf",
            "eprintid": 32461
          },
          {
            "rev_number": 5,
            "content": "published",
            "mime_type": "application\/pdf",
            "security": "validuser",
            "files": [
                {
                  "hash": "33671eacbb30f1bd6100af40c9c5b924",
                  "hash_type": "MD5",
                  "filesize": 659332,
                  "mtime": "2026-07-30 02:05:07",
                  "mime_type": "application\/pdf",
                  "datasetid": "document",
                  "objectid": 324807,
                  "fileid": 1146871,
                  "filename": "BAB IV.pdf",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1146871"
                }
            ],
            "placement": 6,
            "pos": 9,
            "docid": 324807,
            "formatdesc": "BAB IV",
            "language": "id",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324807",
            "format": "text",
            "eprintid": 32461,
            "main": "BAB IV.pdf"
          }
      ],
      "eprint_status": "archive",
      "rev_number": 19,
      "full_text_status": "restricted",
      "ispublished": "pub",
      "corp_creators": [
        "Universitas AMIKOM Yogyakarta"
      ],
      "title": "{JALUR NON REGULER - BUSINESS PLAN} STRATEGI PENGEMBANGAN BISNIS PADA USAHA RANTS\r\nWEAR (HIJAB)",
      "lastmod": "2026-07-30 02:10:04",
      "eprintid": 32461,
      "institution": "Universitas AMIKOM Yogyakarta",
      "userid": 12,
      "creators": [
        {
          "nim": "22.92.0471",
          "name": {
            "lineage": null,
            "honourific": null,
            "family": "Suryaningsih",
            "given": "Maranti"
          }
        }
      ],
      "date_type": "published",
      "keywords": "Strategi Pengembangan Bisnis, Rants Wear, Hijab, Business Model\r\nCanvas, Analisis SWOT, Business Development Strategy, Rants Wear, Hijab, Business Model\r\nCanvas, SWOT Analysis.",
      "thesis_type": "bachelor",
      "metadata_visibility": "show",
      "abstract": "Penelitian ini dilakukan untuk merumuskan strategi bagi pengembangan bisnis Rants\r\nWear dalam mengatasi masalah yang dihadapi konsumen terkait kualitas serta\r\nkenyamanan produk hijab. Metode yang diterapkan adalah Business Model Canvas\r\n(BMC) serta analisis SWOT. Proses pengumpulan data dilakukan melalui distribusi\r\nkuesioner online kepada wanita muslim dengan rentang usia 15-50 tahun sebagai\r\nresponden. Hasil penelitian menunjukan bahwa penggunaan bahan rayon tencel dan\r\ndesain pashmina instan merupakan keunggulan utama dari Rants Wear. Strategi\r\npengembangan yang digunakan marketing mix 7P lebih difokuskan pada peningkatan\r\npemasaran digital serta perluasan pasar untuk meningkatkan daya saing dalam industri\r\nfashion muslim.",
      "dir": "disk0\/00\/03\/24\/61",
      "divisions": [
        "KWU"
      ],
      "status_changed": "2026-07-30 02:10:04"
    }