<mets:mets OBJID="eprint_32446" LABEL="Eprints Item" xsi:schemaLocation="http://www.loc.gov/METS/ http://www.loc.gov/standards/mets/mets.xsd http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd" xmlns:mets="http://www.loc.gov/METS/" xmlns:mods="http://www.loc.gov/mods/v3" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"><mets:metsHdr CREATEDATE="2026-07-31T15:33:30Z"><mets:agent ROLE="CUSTODIAN" TYPE="ORGANIZATION"><mets:name>EPrints Universitas Amikom Yogyakarta</mets:name></mets:agent></mets:metsHdr><mets:dmdSec ID="DMD_eprint_32446_mods"><mets:mdWrap MDTYPE="MODS"><mets:xmlData><mods:titleInfo><mods:title>{JALUR NON REGULER - SKEMA VISUAL &#13;
ARTIS CONTENT CREATOR}DESAIN IDENTITAS VISUAL APLIKASI TANDARA SEBAGAI MEDIA&#13;
KOMUNIKASI DAN PEMBELAJARAN BAHASA ISYARAT</mods:title></mods:titleInfo><mods:name type="personal"><mods:namePart type="given">Fadhilla Nur</mods:namePart><mods:namePart type="family">Fajriyah</mods:namePart><mods:role><mods:roleTerm type="text">author</mods:roleTerm></mods:role></mods:name><mods:abstract>Aplikasi TANDARA sebagai media komunikasi dan pembelajaran bahasa isyarat&#13;
bagi penyandang tunarungu dan tunawicara. Latar belakang pembuatan karya ini&#13;
berangkat dari permasalahan rendahnya pemahaman masyarakat terhadap bahasa&#13;
isyarat serta keterbatasan jumlah juru bahasa isyarat di Indonesia, yang&#13;
mengakibatkan kesenjangan komunikasi dan aksesibilitas bagi penyandang difabel.&#13;
Karya ini bertujuan memperkuat identitas visual sebagai media komunikasi dan&#13;
pembelajaran bahasa isyarat, agar masyarakat dapat mengenal aplikasi ini melalui&#13;
bentuk-bentuk visual yang menarik, sehingga dengan visualisasi yang menarik&#13;
masyarakat terdorong untuk lebih aktif belajar bahasa isyarat. Dalam pegembangan&#13;
media komunikasi dan pembelajaran, logo ini berperan untuk menghasilkan&#13;
perubahan perilaku, megidentifikasi, membedakan dengan produk lain,&#13;
membangun hubungan keberlanjutan, menciptakan kepercayaan audiens. Logo&#13;
dalam karya ini menggunakan jenis combination mark, dengan gabungan beberapa&#13;
elemen di dalamnya, seperti elemen tipografi typeface Lexend Peta, perpaduan&#13;
warna primer dan natural yang mempresentasikan TANDARA sebagai media&#13;
pembelajaran yang inklusif. Selain itu, agar pesan dapat tersampaikan secara jelas&#13;
dan konsisten, diperlukan implementasi digital dalam aplikasi penerapan identitas&#13;
visual diberbagai media cetak seperti, standing banner, stiker, poster, gantungan&#13;
kunci,brosur, sehingga aplikasi TANDARA dapat lebih dikenal dan diterima oleh&#13;
masyarakat luas.</mods:abstract><mods:classification authority="lcc">302.2 Ilmu Komunikasi</mods:classification><mods:originInfo><mods:dateIssued encoding="iso8061">2026-02-24</mods:dateIssued></mods:originInfo><mods:originInfo><mods:publisher>Universitas AMIKOM Yogyakarta;Fakultas Ekonomi &amp; Sosial</mods:publisher></mods:originInfo><mods:genre>Thesis</mods:genre></mets:xmlData></mets:mdWrap></mets:dmdSec><mets:amdSec ID="TMD_eprint_32446"><mets:rightsMD ID="rights_eprint_32446_mods"><mets:mdWrap MDTYPE="MODS"><mets:xmlData><mods:useAndReproduction>
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