@phdthesis{universitasamikomyogyakarta32435, month = {December}, title = {PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN PADA KAKTUS COFFEE PLACE YOGYAKARTA}, author = {Helen Suwendi}, school = {Universitas AMIKOM Yogyakarta}, year = {2025}, url = {https://eprints.amikom.ac.id/id/eprint/32435/}, keywords = {Produk, Harga, Tempat, Promosi, Keputusan pembelian, Product, Price, Place, Promotion, Purchasing decision.} }