{
      "keywords": "audio visual, iklan komersial, sinematografi, cinematography, commercial advertising.",
      "thesis_type": "bachelor",
      "metadata_visibility": "show",
      "abstract": "Karya video iklan komersial ini merupakan luaran kegiatan pengabdian\r\nmasyarakat Pemberdayaan Mitra Usaha Produk Unggulan Daerah (PM-UPUD)\r\ntahun 2025 oleh dosen dan mahasiswa Universitas Amikom Yogyakarta yang\r\nberkolaborasi dengan mitra Royal Jewelry di Kotagede, Yogyakarta. Karya ini\r\ndiciptakan sebagai media promosi sekaligus branding digital untuk meningkatkan\r\ndaya tarik visibilitas Royal Jewelry di tengah persaingan yang semakin kreatif.\r\nKegiatan dilakukan mulai bulan Juni hingga November 2025. Program tersebut\r\nmemberikan ruang bagi mahasiswa untuk berkarya dengan mitra Royal Jewelry,\r\nsalah satunya adalah pembuatan iklan komersial “A Tale at My Fingertips”. Dalam\r\nproduksi iklan tersebut, penulis berposisi sebagai Director of Photography, penulis\r\nmengerjakan tugasnya mulai dari praproduksi hingga pascaproduksi. Kegiatan\r\npengabdian masyarakat dan produksi iklan audio visual ini akan menjadi\r\npengalaman untuk mengasah keterampilan dan meningkatkan wawasan penulis.\r\nHasil dari penerapan teknik sinematografi menggunakan teori Brodwell &\r\nThompson pada pembuatan iklan audio visual mampu meningkatkan daya tarik\r\nestetika, memperkuat pesan emosional, dan membangun citra profesional terhadap\r\nmerek Royal Jewelry.",
      "divisions": [
        "ik"
      ],
      "dir": "disk0\/00\/03\/23\/78",
      "status_changed": "2026-07-27 04:19:41",
      "lastmod": "2026-07-27 04:19:41",
      "title": "{JALUR NON REGILER - SKEMA ARTIST} PENERAPAN TEKNIK SINEMATOGRAFI DALAM\r\nPENYAMPAIAN PESAN VISUAL IKLAN KOMERSIAL “A\r\nTALE AT MY FINGERTIPS” ROYAL JEWELRY",
      "eprintid": 32378,
      "institution": "Universitas AMIKOM Yogyakarta",
      "userid": 12,
      "creators": [
        {
          "nim": "22.96.3497",
          "name": {
            "given": "Za’im",
            "family": "Muthahari",
            "lineage": null,
            "honourific": null
          }
        }
      ],
      "date_type": "published",
      "subjects": [
        "300.300.302"
      ],
      "datestamp": "2026-07-27 04:19:41",
      "documents": [
          {
            "language": "id",
            "eprintid": 32378,
            "main": "COVER.pdf",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324109",
            "format": "text",
            "formatdesc": "COVER-ABSTRAK",
            "docid": 324109,
            "placement": 1,
            "pos": 1,
            "content": "published",
            "files": [
                {
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144883",
                  "filename": "COVER.pdf",
                  "fileid": 1144883,
                  "objectid": 324109,
                  "datasetid": "document",
                  "mime_type": "application\/pdf",
                  "mtime": "2026-07-27 02:01:59",
                  "filesize": 3073911,
                  "hash_type": "MD5",
                  "hash": "e96923c2a258c680441bcacdc522f717"
                }
            ],
            "security": "public",
            "mime_type": "application\/pdf",
            "rev_number": 2
          },
          {
            "rev_number": 2,
            "content": "published",
            "security": "public",
            "files": [
                {
                  "mime_type": "application\/pdf",
                  "mtime": "2026-07-27 02:02:00",
                  "datasetid": "document",
                  "hash": "e3ddba3fa8c9b5a9d7d5c81cba86ab23",
                  "filesize": 344448,
                  "hash_type": "MD5",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144885",
                  "filename": "BAB I.pdf",
                  "fileid": 1144885,
                  "objectid": 324110
                }
            ],
            "mime_type": "application\/pdf",
            "formatdesc": "BAB I",
            "docid": 324110,
            "placement": 2,
            "pos": 2,
            "language": "id",
            "eprintid": 32378,
            "main": "BAB I.pdf",
            "format": "text",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324110"
          },
          {
            "placement": 3,
            "pos": 3,
            "formatdesc": "BAB II",
            "docid": 324111,
            "format": "text",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324111",
            "eprintid": 32378,
            "main": "BAB II.pdf",
            "language": "id",
            "rev_number": 2,
            "mime_type": "application\/pdf",
            "security": "validuser",
            "files": [
                {
                  "mime_type": "application\/pdf",
                  "mtime": "2026-07-27 02:02:11",
                  "datasetid": "document",
                  "hash": "b82ec10c5bee325673c40f7cf198216a",
                  "hash_type": "MD5",
                  "filesize": 741706,
                  "filename": "BAB II.pdf",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144887",
                  "objectid": 324111,
                  "fileid": 1144887
                }
            ],
            "content": "published"
          },
          {
            "formatdesc": "BAB III",
            "docid": 324112,
            "pos": 4,
            "placement": 4,
            "eprintid": 32378,
            "main": "BAB III.pdf",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324112",
            "format": "text",
            "language": "id",
            "rev_number": 2,
            "files": [
                {
                  "datasetid": "document",
                  "mtime": "2026-07-27 02:02:16",
                  "mime_type": "application\/pdf",
                  "filesize": 1053812,
                  "hash_type": "MD5",
                  "hash": "f25f62169b726e1ce2fe371648b71dc0",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144889",
                  "filename": "BAB III.pdf",
                  "fileid": 1144889,
                  "objectid": 324112
                }
            ],
            "security": "validuser",
            "mime_type": "application\/pdf",
            "content": "published"
          },
          {
            "language": "id",
            "eprintid": 32378,
            "main": "BAB IV.pdf",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324113",
            "format": "text",
            "formatdesc": "BAB IV",
            "docid": 324113,
            "placement": 5,
            "pos": 5,
            "content": "published",
            "files": [
                {
                  "filename": "BAB IV.pdf",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144891",
                  "objectid": 324113,
                  "fileid": 1144891,
                  "mtime": "2026-07-27 02:02:19",
                  "mime_type": "application\/pdf",
                  "datasetid": "document",
                  "hash": "03e38ce4b1a8657a32693d44253f66d8",
                  "hash_type": "MD5",
                  "filesize": 1028542
                }
            ],
            "security": "validuser",
            "mime_type": "application\/pdf",
            "rev_number": 2
          },
          {
            "rev_number": 2,
            "content": "published",
            "files": [
                {
                  "mtime": "2026-07-27 02:02:21",
                  "mime_type": "application\/pdf",
                  "datasetid": "document",
                  "hash": "c84c00bf881a31e192faa942a0d8e561",
                  "filesize": 90942,
                  "hash_type": "MD5",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144893",
                  "filename": "BAB V.pdf",
                  "fileid": 1144893,
                  "objectid": 324114
                }
            ],
            "security": "public",
            "mime_type": "application\/pdf",
            "formatdesc": "BAB V",
            "docid": 324114,
            "pos": 6,
            "placement": 6,
            "language": "id",
            "eprintid": 32378,
            "main": "BAB V.pdf",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324114",
            "format": "text"
          },
          {
            "placement": 7,
            "pos": 7,
            "docid": 324115,
            "formatdesc": "DAFTAR PUSTAKA - LAMPIRAN",
            "language": "id",
            "format": "text",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324115",
            "eprintid": 32378,
            "main": "Daftar Pustaka dan Lampiran.pdf",
            "rev_number": 2,
            "content": "published",
            "mime_type": "application\/pdf",
            "security": "validuser",
            "files": [
                {
                  "hash_type": "MD5",
                  "filesize": 679685,
                  "hash": "4673c267cc7ec8e88a4c97dc66c55b36",
                  "datasetid": "document",
                  "mtime": "2026-07-27 02:02:24",
                  "mime_type": "application\/pdf",
                  "objectid": 324115,
                  "fileid": 1144895,
                  "filename": "Daftar Pustaka dan Lampiran.pdf",
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144895"
                }
            ]
          },
          {
            "docid": 324116,
            "formatdesc": "PUBLIKASI",
            "pos": 8,
            "placement": 9,
            "language": "id",
            "eprintid": 32378,
            "main": "Publikasi.pdf",
            "format": "text",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324116",
            "rev_number": 3,
            "content": "published",
            "files": [
                {
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144897",
                  "filename": "Publikasi.pdf",
                  "fileid": 1144897,
                  "objectid": 324116,
                  "datasetid": "document",
                  "mtime": "2026-07-27 02:02:34",
                  "mime_type": "application\/pdf",
                  "filesize": 1965634,
                  "hash_type": "MD5",
                  "hash": "ad0ec741d5e0bb5f04eac912d182bde6"
                }
            ],
            "security": "staffonly",
            "mime_type": "application\/pdf"
          },
          {
            "security": "staffonly",
            "files": [
                {
                  "uri": "http:\/\/eprints.amikom.ac.id\/id\/file\/1144899",
                  "filename": "Sourcecode - 22.96.3497.zip",
                  "fileid": 1144899,
                  "objectid": 324117,
                  "mtime": "2026-07-27 02:02:38",
                  "mime_type": "application\/zip",
                  "datasetid": "document",
                  "hash": "4f7d344fa1f6c57b70d4b618552938ab",
                  "filesize": 100635847,
                  "hash_type": "MD5"
                }
            ],
            "mime_type": "application\/zip",
            "content": "published",
            "rev_number": 3,
            "main": "Sourcecode - 22.96.3497.zip",
            "eprintid": 32378,
            "format": "archive",
            "uri": "http:\/\/eprints.amikom.ac.id\/id\/document\/324117",
            "language": "id",
            "formatdesc": "SOURCE CODE",
            "docid": 324117,
            "placement": 8,
            "pos": 9
          }
      ],
      "eprint_status": "archive",
      "full_text_status": "restricted",
      "rev_number": 17,
      "ispublished": "pub",
      "corp_creators": [
        "Universitas AMIKOM Yogyakarta"
      ],
      "type": "thesis",
      "uri": "http:\/\/eprints.amikom.ac.id\/id\/eprint\/32378",
      "thesis_name": "skripsi",
      "date": "2026-02-06",
      "contributors": [
        {
          "name": {
            "family": "Damastuti",
            "lineage": null,
            "honourific": null,
            "given": "Riski"
          }
        }
      ],
      "department": "Fakultas Ekonomi & Sosial"
    }