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      "title": "{JALUR NON REGULER - MAGANG IT} OPTIMALISASI GOOGLE DISCOVER DENGAN\r\nIMPLEMENTASI KEYPHRASE SEO ON-PAGE PADA\r\nKONTEN LISTIKEL",
      "keywords": "All in One SEO, SEO, Google Discover, On-Page SEO, Listikel, Listicle.",
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      "abstract": "Laporan non-reguler ini membahas permasalahan rendahnya jangkauan dan\r\nminat pembaca terhadap konten Website Media Digital. Permasalahan tersebut\r\nberdampak pada kurang optimalnya penyebaran informasi institusi kepada\r\nmasyarakat luas, khususnya melalui platform digital. Konten website yang belum\r\nteroptimasi dengan baik berpotensi tidak muncul pada rekomendasi pengguna,\r\nseperti Google Discover, sehingga mengurangi peluang peningkatan jumlah\r\npengunjung dan keterlibatan pembaca.\r\nUntuk mengatasi permasalahan tersebut, penulis melaksanakan kegiatan\r\nmagang sebagai Technical SEO di Direktorat Innovation Center Universitas\r\nAmikom Yogyakarta pada periode 1 Agustus 2025 hingga Februari 2025. Penulis\r\nmenerapkan analisis Google Discover untuk mengetahui performa konten dan tren\r\nminat pengguna. Selain itu, penulis secara konsisten memproduksi sebanyak 3\r\nkonten artikel setiap harinya dalam bentuk listikel dan melakukan optimasi SEO\r\nOn-Page mengunakan plug in All in One SEO (AIOSEO), yang meliputi\r\npengaturan struktur heading, penggunaan kata kunci, optimasi judul, meta\r\ndescription, URL, serta penyesuaian konten dan elemen pendukung agar sesuai\r\ndengan kebutuhan pembaca digital.\r\nHasil dari kegiatan magang menunjukkan bahwa penerapan analisis Google\r\nDiscover dan optimasi On-Page SEO pada artikel listikel mampu meningkatkan\r\nvisibilitas konten serta menjangkau audiens yang lebih luas. Laporan ini\r\nmemberikan kontribusi berupa gambaran penerapan SEO secara praktis dalam\r\npengelolaan konten website. Hasil dari laporan ini dapat dimanfaatkan oleh\r\npengelola website institusi pendidikan, tim pengelola konten digital, serta\r\nmahasiswa yang ingin memahami penerapan SEO di lingkungan kerja nyata.",
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