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      "abstract": "Transformasi digital dalam manajemen operasional telah menjadi langkah\r\nstrategis yang penting bagi PT Pranawa Web Nusantara untuk meningkatkan\r\nefisiensi, mengurangi biaya, dan mempercepat pengambilan keputusan dalam\r\nmenghadapi persaingan pasar yang semakin ketat. Penelitian ini bertujuan untuk\r\nmenganalisis penerapan teknologi digital dalam manajemen operasional\r\nperusahaan, dengan fokus pada pengelolaan sumber daya manusia, pengelolaan\r\nproyek, serta analisis data secara real-time. Selain itu, penelitian ini juga\r\nmengevaluasi penerapan teknologi blockchain untuk meningkatkan keamanan dan\r\ntransparansi transaksi, serta dampak jangka panjang transformasi digital terhadap\r\ninovasi dan daya saing perusahaan. Hasil penelitian menunjukkan bahwa penerapan\r\nteknologi digital, seperti sistem manajemen berbasis cloud dan Enterprise Resource\r\nPlanning (ERP), telah berhasil meningkatkan efisiensi operasional dan\r\nmempercepat pengambilan keputusan. Penerapan blockchain dalam transaksi bisnis\r\ndan pengelolaan proyek juga telah meningkatkan transparansi, mengurangi\r\nketergantungan pada pihak ketiga, serta meningkatkan kepercayaan pelanggan.\r\nNamun, integrasi teknologi yang berbeda dalam lini usaha yang beragam dan\r\nkesiapan infrastruktur menjadi tantangan yang perlu dihadapi. Dampak jangka\r\npanjang dari transformasi digital ini juga terlihat dalam peningkatan kualitas\r\nlayanan, kepuasan pelanggan, serta pengembangan produk baru yang lebih inovatif\r\ndan sesuai dengan kebutuhan pasar. Penelitian ini menyarankan PT Pranawa Web\r\nNusantara untuk terus berinvestasi dalam pengembangan infrastruktur digital,\r\npelatihan karyawan, serta memperkuat kolaborasi dengan mitra eksternal untuk\r\nmempercepat inovasi dan menjaga daya saing perusahaan di pasar yang terus\r\nberkembang.",
      "lastmod": "2026-06-30 04:20:06",
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      "rev_number": 12,
      "title": "{JALUR IT-PROFESSIONAL} TRANSFORMASI DIGITAL DALAM MANAJEMEN OPERASIONAL\r\nSEBAGAI DIREKTUR OPERASIONAL PT PRANAWA WEB\r\nNUSANTARA MELALUI INTEGRASI TEKNOLOGI\r\nDIGITAL",
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      "department": "Fakultas Ilmu Komputer",
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      "keywords": "Transformasi Digital, Manajemen Operasional, Blockchain, Efisiensi\r\nOperasional, Inovasi Teknologi, Digital Transformation, Operational Management, Operational Efficiency, Technological Innovation.",
      "date": "2026-01-26",
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            "family": "Pranawa",
            "lineage": null,
            "given": "Athaya Ramadhan Yumna"
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      ],
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