@phdthesis{universitasamikomyogyakarta31627, month = {December}, author = {GUNAWAN SYLVESTER}, title = {\{JALUR SCIENTIST\} SEGMENTASI KEBIASAAN PENGELUARAN GENERASI Z MENGGUNAKAN ALGORITMA K-MEANS CLUSTERING: STUDI EMPIRIS POLA PERILAKU KEUANGAN}, year = {2025}, school = {Universitas AMIKOM Yogyakarta}, keywords = {Pengambilan keputusan keuangan, Generasi Z, pengelompokan kMeans, segmentasi, perilaku pengeluaran. financial decision-making, Generation Z, K-Means clustering, segmentation, spending behavior.}, url = {https://eprints.amikom.ac.id/id/eprint/31627/} }