<> <http://www.w3.org/2000/01/rdf-schema#comment> "The repository administrator has not yet configured an RDF license."^^<http://www.w3.org/2001/XMLSchema#string> .
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<http://eprints.amikom.ac.id/id/eprint/30941> <http://purl.org/ontology/bibo/abstract> "Penelitian ini membahas strategi pengembangan bisnis Kalopsia, yang berfokus padaproduk kopi berbasis robusta Temanggung dengan nilai tambah yang inovatif. Peneliti memilikitujuan untuk menganalisis peluang dan tantangan bisnis serta merumuskan langkah-langkahstrategis untuk meningkatkan daya saing dan keberlanjutan bisnis. Metode penelitian yang\r\ndigunakan meliputi analisis SWOT, wawancara dengan pemilik usaha, dan studi literatur terkaittren industri kopi. Hasil penelitian menunjukkan bahwa Kalopsia memiliki keunggulan dalam halkualitas bahan baku dan potensi pemasaran produk berbasis cerita lokal. Namun, tantangan utamayang dihadapi adalah terbatasnya akses ke pasar yang lebih luas dan rendahnya kesadaran merekdi kalangan konsumen. Rekomendasi strategi yang diberikan antara lain mengoptimalkanpemasaran digital, berkolaborasi dengan pelaku industri kreatif, melakukan diversifikasi produkberbasis kopi, dan memperkuat identitas merek melalui narasi budaya lokal. Dengan penerapanstrategi tersebut, Kalopsia diharapkan dapat memperluas pangsa pasar, mendorong pertumbuhanbisnis yang lebih signifikan dan berkelanjutan, meningkatkan loyalitas para pelanggan, dan\r\nmenjadi salah satu bisnis kopi terkemuka di tingkat regional dan nasional."^^<http://www.w3.org/2001/XMLSchema#string> .
<http://eprints.amikom.ac.id/id/eprint/30941> <http://purl.org/dc/terms/date> "2025-09-17" .
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<http://eprints.amikom.ac.id/id/eprint/30941> <> <http://eprints.amikom.ac.id/id/person/ext-f5fc0a29434072580d25b26b1cb3723f> .
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<http://eprints.amikom.ac.id/id/person/ext-79317d413ffae1024b495084294e6db4> <http://xmlns.com/foaf/0.1/name> "Imam Akbarudin"^^<http://www.w3.org/2001/XMLSchema#string> .
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